Lize Zheng

I am a passionate gamer and aspiring designer with a strong background in data analysis and user research, currently pursuing a Bachelor's in Business Administration. My focus is on deconstructing and designing game systems, with deep expertise in MOBA, FPS, and open-world genres.

My experience includes game user research at AmazGame Age, where I analyzed core loops and monetization systems for AFK Journey, and authored an independent study on mobile game advertising using Python for NLP. I thrive on transforming player behavior data into actionable design insights.

Beyond design, I lead as the president of the university music club and play as an electric guitarist, which honed my sense of rhythm, composition, and team coordination. On the basketball court, I developed a competitive spirit and understanding of strategy and balance. These passions directly influence my design philosophy: creating engaging, balanced, and rhythmically satisfying player experiences.